On April 5, 2026, the 22nd Ho Chi Minh City Tourism Festival officially concluded at 23/9 Park. Throughout the four-day event, Focus Travel’s booth became a focal point, attracting thousands of visitors and check-ins.
At the Ho Chi Minh City Tourism Festival 2026, Focus Travel made a strong impression with a culturally rich experiential space inspired by the journey of exploring the Mekong River and preserving local heritage values.
1. Promoting Heritage Values and Sustainable Tourism Orientation
The highlight of the booth was the live performances of traditional Quan họ folk songs, offering visitors a vivid and immersive cultural experience. Beyond their artistic value, these performances conveyed a clear message affirming our commitment to sustainable tourism—bridging travel experiences with the preservation of Vietnam’s cultural heritage.
2. “Mekong Summer” Promotions Attracting Strong Visitor Interest
Throughout the four days of the event, Focus Travel’s summer promotional programs drew significant attention from visitors. The highlight was the 3-day, 2-night Mekong tour aboard the La Marguerite cruise. The program is designed as an educational travel journey, especially suitable for families with children:
- Children under 12 travel free of charge when accompanied by their parents.
- Hands-on experiences at traditional craft villages, including coconut fibre weaving and Vinh Long red pottery.
- Opportunities to learn about the value of education at Văn Thánh Temple, a culturally significant destination.
In addition, interactive activities such as the “Play & Win” minigame and nightly Lucky Draw created a lively atmosphere, offering hundreds of attractive gifts, including tote bags, notebooks, and raincoats.
3. Partner Engagement and Tourism Network Expansion (FAM Trip)
Beyond serving individual visitors, the Focus Travel booth also welcomed numerous FAM Trip groups, travel companies, and media representatives who came to explore and learn more about its offerings.
This served as a valuable opportunity for Focus Travel to strengthen connections, expand its strategic partner network, and lay the groundwork for product and market development plans in Q2 and Q3 of 2026.
Through this event, Focus Travel reaffirmed its position as a pioneer in delivering high-quality travel experiences that integrate cultural values with sustainable development.
4. A Message of Gratitude from Focus Travel
Four vibrant days at the Tourism Festival 2026 have officially come to an end. The presence and support of our valued customers have been the greatest motivation for the Focus Travel team to continuously innovate and enhance both travel experiences and service quality.
We sincerely thank you for visiting our booth, enthusiastically participating in our minigames, and most importantly, for trusting Focus Travel with your upcoming journeys. Focus Travel would also like to extend our heartfelt appreciation to the Ho Chi Minh City Department of Tourism, our customers, and our partners for accompanying us in creating such a memorable event.
Although the festival has concluded, we’re still applying attractive summer tour promotions across our entire system. For more information, please contact:
Hotline: 0899 585 875
Office network: Hanoi | Da Nang | Nha Trang | Ho Chi Minh City
